by RTB Blogger | Feb 7, 2023 | News
Google always tries to improve the search experience for its users, so it is no surprise to see slight or major changes from time to time. This time the change has to do with the “Ad” label in the search results. When performing a search, the user gets both ads and...
by RTB Blogger | Oct 13, 2022 | News
Different acronyms, terms, and sometimes abbreviations are used widely in the marketing and advertising world. These could sometimes be confusing, especially to someone who is new around in this field. Let us walk you to what each stands for and what it means. 1. A/B...
by RTB Blogger | Jun 21, 2022 | News
Third-party cookies, which are placed on a website other than the owner of the website, collect user data to be used later. Several search engines have blocked third-party cookies; however, Google has decided to push blocking them till year 2023. Third-party cookies...
by RTB Blogger | Jun 17, 2022 | News
What is HbbTV? Hybrid Broadcast Broadband TV (HbbTV) is a blend of broadcast TV and broadband Internet that intends to provide a greater experience for viewers by offering various services and content. How do viewers get the ads on HbbTV? To get the ads displayed on...
by RTB Blogger | Jun 13, 2022 | News
It’s no secret anymore that Netflix lost subscribers in Q1 and its stock plummeted. This loss in stock also applies to Roku, where it faced low demand for its services and devices. It seems that these two companies would join forces and work with each other to resolve...
