by RTB Blogger | Sep 21, 2022 | News
What is Private Marketplace Advertising? Private Marketplace Advertising or PMP is a private marketplace where buyers and sellers are invited digitally to buy and sell ad inventory programmatically. This type of advertising helps publishers to offer their quality ad...
by RTB Blogger | Jul 25, 2022 | News
Acronym: VAST is Video Ad Serving Template, while VPAID is Video Player Ad-Serving Interface Definition. Main: VAST creates communication bridge between video player and ad server, while VPAID creates an interaction bridge between video player and video ad units....
by RTB Blogger | Jul 21, 2022 | News
What is VPAID? VPAID, which stands for Video Player Ad-Interface Definition, is a script that is embedded inside the player to direct it on the kind of video ad that needs to be played, the length of the video ad, the place of the ad, and the actions the ad does in...
by RTB Blogger | Jul 12, 2022 | News
What is a VAST tag? Video Ad Serving Template (VAST) tag is a third-party ad script generated by ad servers for video ads. A VAST tag synchronizes video players and ad servers, allowing advertisers’ video ads to appear correctly on video players from different...
