What is VMAP?

What is VMAP?

Video Multiple Ad Playlist (VMAP), which is an XML template, helps advertisers to have control over the ad inventory displayed in their content. VMAP allows them to define the total number of ad breaks in a video, which also include where they want to be played in a...
VAST Vs VPAID

VAST Vs VPAID

Acronym: VAST is Video Ad Serving Template, while VPAID is Video Player Ad-Serving Interface Definition. Main: VAST creates communication bridge between video player and ad server, while VPAID creates an interaction bridge between video player and video ad units....
What is VPAID?

What is VPAID?

What is VPAID? VPAID, which stands for Video Player Ad-Interface Definition, is a script that is embedded inside the player to direct it on the kind of video ad that needs to be played, the length of the video ad, the place of the ad, and the actions the ad does in...
What is VPAID?

VAST in a Nutshell!

What is a VAST tag? Video Ad Serving Template (VAST) tag is a third-party ad script generated by ad servers for video ads. A VAST tag synchronizes video players and ad servers, allowing advertisers’ video ads to appear correctly on video players from different...
HbbTV Ads: My Ads, My Choice

HbbTV Ads: My Ads, My Choice

What is HbbTV? Hybrid Broadcast Broadband TV (HbbTV) is a blend of broadcast TV and broadband Internet that intends to provide a greater experience for viewers by offering various services and content. How do viewers get the ads on HbbTV? To get the ads displayed on...